In May of 2018 I launched paddleshifterz.com with the first design of my paddle shifters in aluminium, finished in 5 different colors. Only a few weeks later it started to gain traction, and received a lot of positive feedback from customers who wanted something unique, good looking, longer and better designed shifters that always work, no matter where you interact with them.
Later that year I’ve redesigned the original design and launched the carbon fiber paddle shifters for F series.
Since then I created shifters for other brands like MINI, Toyota (Supra) and Volkswagen 7/7.5.
In 2021, I expanded the business even more, I started offering more and more original BMW products, including wheels and M performance parts for almost all models available. For that I approached the local (in Munich, Germany) BMW Dealership to get a proper deal and work together in this project.
In 2023, one of my paddle shifters - Carbon fiber paddle shifters for F and G Series - won a German Design Special Award 2023 in Excellent Product Design Automotive Parts and Accessories, which was a real honor and acknowledgement that these products are truly amazing.
2023. September - impatiently waiting for the G87 M2 to be delivered.